By MJ Deschamps
With fast fashion and quick turnover key commercial ingredients of today’s garment and apparel industry, excess textile production is prompting the sector to gravitate towards more recycling and re-use of materials, to conserve energy, increase sustainability and lower raw material costs. (more…)
Consumers would increase sustainable apparel purchasing if only they could find it, according to a survey by Ryan Partnership Chicago and Mambo Sprouts Marketing.
Some 69 percent of consumers considered sustainability at least sometimes when purchasing clothing in 2011 and shoppers intend to double their eco-apparel purchases this year, according to the 2012 Styling Sustainability survey.
But access to green apparel is hampering take-up. A third of consumers who don’t regularly consider sustainability in their apparel purchases said sustainable clothing wasn’t available where they shop. About one in four said they didn’t even know where to purchase sustainable clothing, according to the survey.
When shoppers do buy sustainable clothing, 57 percent said they became aware of eco-attributes through product tags, while 37 percent credited in-store information. Some 61 percent of shoppers expressed interest in an apparel sustainability rating or index.
Read full article here: http://www.environmentalleader.com/2012/02/09/lack-of-eco-clothing-hampers-sales/
This is Jessica – a MantraMeds Insider. She signed up for our Insider Program and received this FREE pair of sustainable scrubs. All she had to do was give us her feedback on the style & fit. Thank you for sending in the cute picture!
So, what is the Mantrameds Insider Program?
If you love our product the way we think you will, you’ll pass on the word! It’s pretty simple. The program is our way of saying thanks and asking for your help at the same time. As a Mantrameds Insider you will enjoy the following benefits:
- 30% Personal Use Discount
- Personalized Welcome Packet
- Free Scrub Top or Bottom Annually
- “Scrub Love” Cards To Introduce Your Friends To Mantrameds At A 30% Discount – (Recipients must be a new customer to be eligible)
- Participation in the Product Design And Review Process
- Ability To Host Your Own Income Generating Scrub Sale
- Fun SWAG for you and your friends
- Advanced ordering for new styles and colors
Sounds great, what do I need to do?
1. Apply here now http://www.mantrameds.com/insider-signup
2. Get Approved
3. Receive your Welcome Package
4. Enjoy the Benefits.
If you want to know the Guidelines Read moreInsider Program Guidelines
As a Mantrameds Insider you will have the privilege of all the Insider benefits listed above. Currently to establish a group of Insiders we are inviting individuals to join until the program is full. Insider status can be kept indefinitely but it must be earned yearly. We don’t ask for much, keeping Insider status only requires your participation and brand support. Privilege does come with some responsibly but we do make responsibility fun. We only ask you to use the tools we give you and interact with your community and ours. That’s it give things away and help us spread the word about our brand and products, how cool is that for responsibility!
The Insider Program is currently limited annually. The number of eligible Insiders per state is based on state population.
The Insider Program Coordinator will review ever Insiders participation yearly. Keeping active status as and insider will be up to you and based on what you give away and how you interact with the brand and community via the program coordinator, social media, surveys, etc.
Apply here nowhttp://www.mantrameds.com/insider-signup
Last day to enjoy our week-long extension of Cyber Monday! Buy some sustainable scrubs for the green nurse in your life! These make great Christmas presents!
CYBER MONDAY IS ALL WEEK LONG on MantraMeds Market!
FOR EVERY $75 YOU SPEND GET $25 OFF
Patagonia: Don’t Buy Our Jackets
Patagonia (PDF)/Promo image
Not content with encouraging potential buyers to check out eBay for pre-loved products or resoling their shoes before purchasing new ones, outdoor clothier Patagonia recently took the audacious step of telling their customers simply to not to buy their jackets.
During the recent Black Friday, (America’s mad buying frenzy that somehow denotes an “official” start to Christmas shopping), Patagonia placed an advert in the New York Times, requesting of readers; “Don’t Buy This Jacket.”
We ask you to buy less and to reflect before you spend a dime on this jacket or anything else. […] Don’t buy what you don’t need. [R]eimagine a world where we take only what nature can replace.
Read full article here: http://www.treehugger.com/corporate-responsibility/patagonia-dont-buy-our-jackets.html
One Clothing Company Removed 82,527 Pounds of Trash from Waterways
© United By Blue
Last year when we wrote about United By Blue, a clothing and jewelry retail company that puts the ocean first, the company was just a tiny start-up getting its sea legs. But now it has proven itself as a sustainably-minded company that makes a serious difference. It has already removed 82,527 pounds of trash from the ocean as of this writing.
The company accomplishes this fantastic task by removing one pound of trash from oceans and waterways worldwide for every product sold, through company-organized cleanups.